Slapped wrists

30/03/2011 | By More

Looks like Betfair have got slapped wrists again for their advertising.

This time is was for their claim that punters are 40% better off than industry SP when taking Betfair SP. I note the adjudication upheld elements of of the claim, but failed to take account of the fact a punter on Betfair who picked each winner in the manner laid out would never ever get to the number they quote as they would get thumped 20% of profits by a premium charge. Putting that fact aside, Betfair have been asked to re-work the advert.

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Category: Betfair

About the Author ()

I left a good job in the consumer technology industry to go a trade on Betfair for a living way back in June 2000. I've been here ever since pushing very boundaries of what's possible on betting exchanges and loved every minute of it.

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